The deadline for the James Brown Music Video Challenge – a competition to make a video for one of James Brown’s classic songs, win a cash prize, become the official video for the track, and work on a project at Saatchi & Saatchi – has now been extended to mid-July, and the cash prize doubled.
James Brown – A Music Video Challenge gives up-and-coming filmmakers the chance to make a music video for one of four of James Brown classics: Sex Machine, Papa’s Got a Brand New Bag, It’s a Man’s, Man’s, Man’s World, and Try Me.
Saatchi & Saatchi and Universal Music have now decided to extend the James Brown videomaking contest to a closing date on July 16th – and double the prize money for the winner of each of the four songs to US$4,000, once selected as the official video for the track.
The Grand Prize, awarded to the entry judged to be the outstanding visual interpretation of one of these songs from the James Brown archive, will give the winning director the opportunity to work on a project in a key office in the Saatchi & Saatchi global network.
Following last year's successful Music Video Challenge, offering tracks from Moby's album Destroyed, Saatchi & Saatchi & BUG have teamed up with Genero.tv and Universal Music for the new Challenge for James Brown.
These tracks – none of which have ever had a music video made for them before now – can be accessed from the competition page on Genero.tv, where there’s also more information on eligibility and how to enter.
James Brown – A Music Video Challenge here